Introducing YARDEN MITRANI, an eco-friendly predisposition that favors high quality Made in Italy

Mahima Devi Runnoo
2 Min Read

YARDEN MITRANI, a couture luxury women’s fashion brand based in the heart of the old city of Florence within the walls of the Pucci Palace, has been announced as a bronze sponsor for the 9th National Film Awards. The brand, founded by French-Israeli fashion designer Yarden Mitrani in 2019, is committed to supporting the movement for climate change and upholding the ‘Made in Italy’ mark.

YARDEN MITRANI’s designs are feminine, timeless, and versatile, offering a range of classic styles from evening wear to statement pieces. The brand also offers a made-to-measure service, allowing customers to have their garments tailored to their specific measurements and preferences. YARDEN MITRANI’s role in fashion is to empower women in society, giving them a strong presence. In addition to their focus on style and quality, YARDEN MITRANI is dedicated to promoting a more conscious, healthy approach to fashion consumption. This includes a commitment to sustainability, with the brand constantly seeking out new and innovative sustainable materials and working to minimize their carbon footprint through responsible fabric choices. YARDEN MITRANI recently won an international award (MM Award) for their last collection ‘OCEAN’. The collection is 100% sustainable.

Co-Founder Leone Mitrani said, “It is such an honour to sponsor the 2023 National Film Awards. Although my home is now in Italy, I am proud to be British.” The brand will sponsor the Best International Film 2023 category at the National Film Awards, set to take place on July 3rd, 2023 in London.

Runnoo Mahima, Associate Brands Manager for the National Film Awards, commented, “YARDEN MITRANI is a brand that is both exciting and fun, and one that connects directly to our core demographic. The National Film Awards is committed to providing a platform for exciting brands to be discovered by the audience.”

For more information on YARDEN MITRANI and their commitment to sustainability, high-quality fashion, and empowering women, visit their website at or follow them on Instagram at @yardenmitrani_official. The brand can also be contacted at their showroom at Via dei Pucci 4, 50122 Florence, Italy or via email at

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